Highlights of the Global Cities Makers Forum 2020

Highlights of the Global Cities Makers Forum 2020

Greater Paris Investment Agency celebrated on March 5, 2020, the 2nd edition of the Global Cities Makers Forum. Players from French, European and global cities took part to this unique event, dedicated this year to Branding Cities and the brands of/within cities.

Throughout keynote sessions and five discussion panels hosted by French-German journalist Anette Burgdorf, 21 experts shared with an international and engaged audience, their experiences and solutions to bring innovation and sustainable reputation to cities.

This conference programme provided a forum to exchange views, opinions and expertise, and to set up an unprecedented dialogue between those who shape the brand of cities in the world.

The art exhibition Branding Cities in the Salons of the Chamber of Commerce and Industry paved the way to engage further in the discussion about brands in cities, through the eyes of French and international artists who depicted striking symbols of the world’s greatest metropolises.

Join the discussion: have a look at the Forum’s highlights in videos and pictures!

Global Cities Makers Book 2020

Highlights of the 2020 edition

Augmented Cities

Featuring Marie-Célie Guillaume (Paris La Défense), Jan Bunge (Squint/Opera) and Jonathan Chemla (Iconem).

Cities of Sport

Featuring Fabrice Landreau (Stade Français Paris), Manuel Giménez (Madrid Regional Ministry for Economy, Employment and Competitiveness), Mehdi Hemici (Accor) and Cyrille Tricart (Tour de France – ASO).

Cities of Craft

Featuring Pascal Morand (Haute Couture and Fashion Federation), Raphaëlle Le Baud (Métiers rares), Philippe Chomaz (CEA) and Jean-Louis Fréchin (NoDesign).

Cities Of Law

Featuring Noëlle Lenoir (Kramer Levin), Bertrand Savouré (Chambre des Notaires de Paris), Anne Maréchal (AMF – French) and Lazaros Panourgias (European Investment Fund).

The Greenest City

Featuring Marc Lhermitte (EY Advisory), Catherine Lescure (EDF), Marie-Claude Dupuis (RATP Group) and Ralf Ploenes (Raritan – Legrand)


Rémi Babinet, Chairman and founder of BETC

Opening speech

Didier Kling, Chairman of Paris Ile-de-France regional Chamber of Commerce and Industry

Closing address

Marie-Cécile Tardieu, Associate Managing Director invest, Business France

‘Branding Cities’, the exhibition

Dive in the urban imagery of global cities through 20 works of art from 5 illustrators, all gathered in a unique exhibition. It’s time to to further explore Branding Cities with the exhibition catalogue!

The catalogue of Branding Cities, The Exhibition